Crayola: Color Your Box

While on internship at Crayola in 2019, I worked in the creative department which focuses mainly on package design. This project was self-guided and represents what I learned during my internship. The concept was to put a bit of a twist on the classic Crayola crayon box by making my own special edition line. With these boxes the user can color the exterior themed line art illustrations however they desire while using the crayon colors inside the box that relate to the imagery.

2025 UPDATE

Crayola reached out again to collaborate on a large-scale activation, asking me to design a GIANT interactive version of one of my Color Your Own boxes for a sales event in Dallas, Texas. It was an exciting opportunity to partner with Crayola once more on contract work and bring one of their products to life in an immersive, experiential way.

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